The movements of the mobile carriers and pay-TV industries have been on the rise in more than two years.
LG U Plus has opened up the possibility of acquiring a pay-TV company including CJ Hello, and CJ Hello is also showing a presence as a "buyer" as well as a target to be acquired.
¡Þ LG U +, media market `big hand` = LG U + said that there is nothing to decide on the plan to acquire CJ Hello, which was filed by some media.
On the other hand, it is not limited to specific companies, but is under consideration in various aspects. He also pointed out that it is time to decide whether to make a specific decision or to reissue it within a month.
LG U Plus has shown its willingness to acquire a media company last year by vice chairman Kwon Young-su. Especially, Kwon is showing affection for the media business by incorporating the media organization directly into the CEO through reorganization at the end of last year.
LG U Plus has currently been in the third place in the pay-TV industry, which is being pushed to SK Broadband. However, if CJ Hello Vision is acquired, it will be able to rise to second place. It is the industry`s observation that the possibility of mergers and acquisitions across media companies, including CJ Hello, is open to the public.
The inside company said, "We set up a 5G or AI business division at the end of last year and organized it as a CEO dedicated organization, but the media organization was attracting attention as a business that the CEO takes care of ahead of us." In particular, Artificial intelligence and other fields are expected to be activated, but this is a far crying story. LG U + is pushing the media business to the same track as early commercialization of 5G, because the media business is immediately visible.
Once SK Telecom was in the process of acquiring CJ Hello in 2015 ~ 2016, the Korea Fair Trade Commission was expected to be a stumbling block to the merger of LG Uplus because of the `unaccepted` decision on `combined power`. However, It is expected to be resolved.
Recently, Park Geun-hye testified that the decision to not allow the FTC at the time was based on Park`s "will". LG Uplus is expected to be able to offset the issue of joint control, which was a problem at SK Telecom.
¡Þ CJ HELLO also claims that CJ HELLO, which is considered as the subject of the acquisition, may become a "recipient of the acquisition." CJ Oro Shopping, the largest shareholder of CJ Hello, announced on December 17 that it has no intention of selling through the conference call. In the industry, it is analyzed that CJ HELLO is going to sell after raising the value of other media companies .
It could lead to criticism of `vertical integration of media` if the company owns CJ Hello, a platform maker as CJ E & M merged with CJ E & M, which is a strong player of content.
As a result, it is the industry`s observation that even if CJ Hello is not sold immediately, it will have to go through the sale process in the long run.
A media expert said, "CJ Hello has been pursuing `survival of readers` continuously since the merger with SK Telecom has been canceled. We have been doing various activities to raise corporate value." "We cannot rule out the possibility of selling at a CJ Group level, as we have increased our value by merging and acquiring other media companies."
By Kang Eun Seong esther@
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