Nexon, Net Marble Games, and NCsoft will focus on exploring overseas markets this year. They are looking for a growth engine overseas, considering that they have the strongest sales force in history overseas last year.

According to the industry on January 3, Nexon and Netmarble, which are expected to each earn 2 trillion won in sales last year, have accelerated their overseas business this year, which opened the era of 1 trillion won for the first time.

Nexon, Netmarble and NCsoft recorded overseas sales of KRW 1,224.8 billion, KRW 899.8 billion and KRW 292.9 billion, respectively, in the third quarter of last year. The company accounted for 67%, 50%, and 24% of total sales, respectively. The three companies, which recorded record top-line sales last year, continue to aggressively pursue growth in overseas markets rather than in Korea, where they are in a saturated state.

Nexon is said to set the goal of this year as `to achieve performance in the global market with contents of various genres and platforms`. When Park Ji - won arrives, he will deliver a message to share his plans and goals with his employees this week. Nexon said, "Park emphasizes the message that the platform will achieve meaningful global performance on various platforms this year." He said, "We will develop contents that can give differentiated fun through various genres." Nexon is preparing to show off mobile games this year, Dark Avenger 3, Overheat, Wild Land: Durango and Maple Blitz X overseas.

In the case of Net Marble Games, CEO Kwon Young-sik recently revealed his willingness to intensify the overseas market, saying, "I am going to give pleasure to many people around the world this year as a fun game" on the company website. The company is currently considering launching Lineage 2 Revolution in 54 countries including Korea and North America through Tencent, a local game maker, and expanding its service to other regions outside of China. It is also considering launching a number of games, including Terra M, which was recently launched in Korea, for Japan, North America and Europe, to be launched overseas this year.

NCsoft, an accounting firm, in April, also puts its emphasis on "global" and outlines its plans for the new year. First of all, the Lineage M, which is currently being shown in the domestic market, was released to Taiwan and Hong Kong at the end of last year. Especially, this year, it plans to launch the first joint product of the American Iron Tiger Studio and the mobile game `Aion Legions of War` to accelerate the penetration of North American and European markets.

"Aion Legion`s of War" has been created for the North American and European markets from planning game, various games targeting local users are being developed at NC West. "stage, "said NCsoft official." In addition to this


By Kim Soo Yeon newsnews@


[ copyright ⓒ The Digitaltimes ]