[Digital Times, Kim Ji-young] Qualcomm has moved out of its business structure centered on smartphone chipsets and expanded to servers and PCs. After releasing the server chip set last month, we will work with the PC maker to challenge the PC market with Gigabit LTE notebook PC equipped with PC Snapdragon 845. The company is looking for a second growth engine for the server and PC chip set market dominated by Intel and plans to differentiate it by implementing an environment that enables instant connection like a smart phone, especially in the PC market.

QUALCOMM has unveiled a Windows 10 device such as ASSUS, Microsoft and HP, which is equipped with Snapdragon 835, at the `2017 Snapdragon Tech Summit` in Maui, Hawaii. It is a desire to pioneer a new market called LTE PC based on the strength of the communication modem. Cristiano Amon, Qualcomm Technology vice president and president, said, "We are now entering the PC (Always Connected PC) era where the familiar user experience for mobile is available on PCs." .

Ten years ago, we developed a one-chip set for a smartphone that was different from the existing one for PC chips. Qualcomm has worked closely with Microsoft since last year to develop technology. Snapdragon 835 combines a Snapdragon X 16 communications modem with Gigabit LTE support. Up to four wideband LTE frequencies can be bundled to achieve up to 600Mbps download speed. In addition, 256-chip technology and 4X4 multi-input / output (MIMO) technology are applied, resulting in fast speed. This is likely to be the most painful part of Intel`s stance in the PC environment.

Qualcomm announced its October 24 server process "Centric 2400" and entered the server market. The Centrix 2400 was designed with a 10nm pin-hole process in cooperation with Samsung Electronics. It is smaller than Intel`s 14-nm chip set, exceeding Intel`s "Smallest Process" title. At the event, Chung Eun-seung, the vice president of Samsung`s foundry business, came on the stage and emphasized the partnership, saying, "Samsung Electronics will join in the innovation of Qualcomm." "Qualcomm`s Snapdragon LTE modem solution will be built into the Rizen mobile processor to make a PC always connected," said Kevin Lensing, vice president of ADM client computing, AMD`s second-largest PC processor. It was the moment of a new coalition that controlled more than 90% of the server market.

Qualcomm`s move is likely to further strain Intel, which has been losing ground in its flagship market. According to Qualcomm, this Snapdragon 835 is equivalent to Intel Core i5 performance. The two companies are expected to work on 5G. Qualcomm first unveiled the Snapdragon X50, a 5G modem last year, and succeeded in demonstrating 5G data communication using a single chip set 5G modem for mobile devices. "The evolution of LTE will inevitably lead to 5G," Amon said. "We will lead the commercialization of 5G in 2019." Intel is focusing on 5G commercialization by examining how to apply the Intel chipset platform to LT and 5G networks and handsets.

At the event, HP and Aesus have also launched a new product demonstration that combines Qualcomm Snapdragon 835 with Windows 10. On the second day of the event, Qualcomm will unveil key specifications for the Snapdragon 845, the next generation chipset.

Hawaii Maui (US) = By Kim Ji Young kjy@


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