‘NC Soft’ to have become leader… Big 3 competition to heat up
Kim Soo Yeon | newsnews@ | 2017-11-10 12:52:14
NCSoft, the third-largest player in the Korean game industry until 1H09, has risen to the forefront in the third quarter due to the success of Lineage M, a mobile game.
Nexon, Netmarble Games, and NCsoft will likely change their lead positions every quarter, so the competition for pride will be more intense than ever.
On November 9, NCSoft reported sales of KRW 727.3 billion, which is three times higher than the second quarter, as Lineage M earnings were fully reflected in 3Q.
The company posted the best quarterly sales in the company and jumped to No. 1 in the industry from the third on a quarterly basis. Operating profit rose 403% year-on-year to 327.8 billion won.
NetMarble Games of the domestic game Big 3 announced that it posted 581.7 billion won in 3Q, and Nexon, which announced 10-day earnings, is anticipating sales of 500 billion won.
As a result, the pride competition of the game Big 3 is expected to reach a peak in 4Q.
Nexon is expected to generate about 1.8 trillion won in cumulative sales in the third quarter of this year. Netmarble is 1 trillion 809 billion won, and NCsoft is 1 billion 225.4 billion won.
Sales in the second half of the year have become a key variable that can change their stature. It is a major turning point for the first quarter and intensifying competition for pride in the fourth quarter.
Nexon plans to host a large-scale offline user festival that will bring together loyal users of `Dungeon & Fighter`, an online game for the fourth quarter.
In addition, online games titled `Need for Speed Edge` and `TitanPole Online`, which utilize popular intellectual property rights (IP), will be launched in the fourth quarter.
Here is the next game of the mobile game `Hit`, which will be released as `Over the Heat`.
Netmarble is expected to focus on boosting overseas performance for Lineage 2 Revolution. The company will release the Revolution in 54 countries including North America and Europe on the 15th. The mobile game `Terra M` will also be shown on the 28th.
NCsoft plans to launch Lineage M in Taiwan and generate additional sales. Lineage M`s original online game `Lineage` was launched in Taiwan in 2000 through Gamania. It was NCsoft`s first overseas expansion of the game.
Lineage in Taiwan at that time exceeded the 10,000 concurrent users and the 80,000 members in 12 days of service. Since then, 200,000 simultaneous connections have been established.
An industry official said, "This year, the competition for pride of the Big Three is reaching its highest level ever," he said. "There will be fierce competition for the top spot, including new releases and mass marketing in the fourth quarter."
By Kim Soo Yeon newsnews@
[ copyright ⓒ The Digitaltimes ]
Nexon, Netmarble Games, and NCsoft will likely change their lead positions every quarter, so the competition for pride will be more intense than ever.
On November 9, NCSoft reported sales of KRW 727.3 billion, which is three times higher than the second quarter, as Lineage M earnings were fully reflected in 3Q.
The company posted the best quarterly sales in the company and jumped to No. 1 in the industry from the third on a quarterly basis. Operating profit rose 403% year-on-year to 327.8 billion won.
NetMarble Games of the domestic game Big 3 announced that it posted 581.7 billion won in 3Q, and Nexon, which announced 10-day earnings, is anticipating sales of 500 billion won.
As a result, the pride competition of the game Big 3 is expected to reach a peak in 4Q.
Nexon is expected to generate about 1.8 trillion won in cumulative sales in the third quarter of this year. Netmarble is 1 trillion 809 billion won, and NCsoft is 1 billion 225.4 billion won.
Sales in the second half of the year have become a key variable that can change their stature. It is a major turning point for the first quarter and intensifying competition for pride in the fourth quarter.
Nexon plans to host a large-scale offline user festival that will bring together loyal users of `Dungeon & Fighter`, an online game for the fourth quarter.
In addition, online games titled `Need for Speed Edge` and `TitanPole Online`, which utilize popular intellectual property rights (IP), will be launched in the fourth quarter.
Here is the next game of the mobile game `Hit`, which will be released as `Over the Heat`.
Netmarble is expected to focus on boosting overseas performance for Lineage 2 Revolution. The company will release the Revolution in 54 countries including North America and Europe on the 15th. The mobile game `Terra M` will also be shown on the 28th.
NCsoft plans to launch Lineage M in Taiwan and generate additional sales. Lineage M`s original online game `Lineage` was launched in Taiwan in 2000 through Gamania. It was NCsoft`s first overseas expansion of the game.
Lineage in Taiwan at that time exceeded the 10,000 concurrent users and the 80,000 members in 12 days of service. Since then, 200,000 simultaneous connections have been established.
An industry official said, "This year, the competition for pride of the Big Three is reaching its highest level ever," he said. "There will be fierce competition for the top spot, including new releases and mass marketing in the fourth quarter."
By Kim Soo Yeon newsnews@