iPhone X to enter Korea soon¡¦Launch date within the beginning of next month
Kim Ji Young | kjy@ | 2017-11-02 10:49:36

Apple Korea is expected to release the Korean price of iPhone X and interest in domestic launch schedule is increasing. It is expected to be released within the year as domestic sales are expected to be released in early December.

Apple Korea, on November 1, released its iPhone version of the iPhone X at a price of KRW 1,420,000 won for a 64GB model and KRW 1,630,000 for a 256GB model.

Apple is expected to release its domestic prices sooner than expected due to the launch of the iPhone X in the global market on November 3. The launch date for the iPhone X was expected to surpass the beginning of next year after the launch of the first country, including the US, China and Japan. Apple has not yet confirmed the launch date for the iPhone X, but it seems that it is negotiating with Korean mobile carriers on the launch date, price and volume. One mobile industry official said, "The iPhone X is likely to be released in the domestic market in early December." "It`s unusual for Apple to release the initial price without finalizing its release date," another industry official said.

However, the sales volume is forecast to be higher than expected. Even if the iPhone X is released in the year, it is unlikely to be supplied smoothly. In Japan, some iPhone X purchasers have been forced to cancel their reservation.

Apple said it was canceled due to duplicate purchases, but in some cases, Apple is constantly raising suspicions about the shortage of the iPhone X supply. It is pointed out that even if the iPhone X is released sooner than expected, it will be necessary to pass next year in order to meet domestic supply.

A source in the industry stated, "There is a shortage of supplies in Japan and the pre-release is not good." "Even if they are released in the year, it will have a symbolic meaning that it will not be hit more than the first release schedule."

The price of the iPhone ¥¹ released on the day was the highest ever, far exceeding the market forecast that the 64GB model will be set at KRW 1.3 million and the 256GB model will be set at around KRW 1.5 million.

However, it seems that it is a public terminal price and it is set without consultation with mobile carrier. The actual price of the consumer may differ from the actual product price because the manufacturer and the mobile communication company determine the shipment price through negotiation in order for a handset to be released through domestic mobile communication companies. The industry expects it to be 5-10% cheaper than the current price. For the 64GB model, it is expected to be about 1.3 million won, and the 256GB model is about KRW 1.5 million. If you apply the 25% discount option, the actual outlook will fall further.


By Kim Ji Young kjy@


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