`AI Speaker` Naver & Google battle analysis … Competition in Japan, next month
Kim Soo Yeon | newsnews@ | 2017-09-22 11:29:06
[Digital Times, Kim Soo-yeon] Naver and Google are expected to compete in the Japanese AI market in October. The competition of AI speakers is expected to fierce competition in the pride of the two companies as it is a preoccupation to take control of the AI market.
According to the industry on September 21, Naver`s subsidiary Line has successfully completed the pre-sale event that only supplied the limited amount of AI speaker `Wave` in Japan last July, and then it will start selling regularly as soon as next month.
According to local media such as NHK, Google will launch Google Home at the beginning of next month.
The two companies are reported to be preparing to launch AI speakers in Japan and to take the initiative in partnership with local companies to expand their armies.
AI speakers are speakers with speech recognition technology. When users ask for information such as weather, finance, and traffic by voice, the AI system recognizes it and informs the speaker of the answer. It is possible to order goods. According to market researcher Gartner, the global AI speaker market is expected to grow rapidly from 800 billion won last year to 4 trillion won by 2021.
Accordingly, domestic and overseas IT companies such as Samsung Electronics, LG Electronics, Naver, Cacao, SK Telecom, KT, Amazon, Google, Apple and Microsoft are in a hurry to prepare for the market.
The Japanese AI speaker market is a relatively competitive market with a preemptive effect, as the line and NTT DoCoMo have just started their business. As a result, Naver and Google are putting their efforts into the Japanese market in order to take the lead in the early AI speaker market.
Meanwhile, Naver sells AI speaker wave with AI software Clover through Japanese subsidiary line. Last July, it made a limited sale event at a price of about KRW 100,000 and achieved a ‘complete’ performance in just five days. Google`s AI secretary, `Google Assistant` AI speakers with Google Home launch in Japan is slated for early next month As limited sales of Naver Wave have been available to consumers since late August, It was behind Naver. As such, it is predicted that the industry will be willing to go ahead of competitors in formal sales. In addition, the function of AI speaker is `Dae Dong Soo`, so it seems to be differentiated by price policy. Google Home is being sold in North America for USD 129 (KRW 140,000).
Competition between the two companies is a sign of intensification in the local partnership market. It is building the camp by spreading AI software, a `brains` of AI speakers, through local companies. Line and Google recently signed a partnership with Sony for Clover and Google Assistant, respectively. Google will ship its AI software to Sony AI speakers and Line will ship its own AI software to Sony`s earphone brand Xperia.
In particular, Line is speeding up alliances with local companies. Line has decided to develop an AI music content production device that links Yamaha and Clover. Toyota Motor Corporation decided to use Clover as a technology to link vehicle devices and smart devices. FamilyMart also links various services of Clover line to new product and service development.
An industry expert said, "The winners and losers in the AI speaker market depend on how accurately the user`s voice is perceived. It has accumulated vast amounts of Japanese data and usage data, running the Japanese national messenger line, Naver is in favor of expanding the base of users as it uses the line and wave that it uses. "
By Kim Soo Yeon newsnews@
[ copyright ⓒ The Digitaltimes ]
According to the industry on September 21, Naver`s subsidiary Line has successfully completed the pre-sale event that only supplied the limited amount of AI speaker `Wave` in Japan last July, and then it will start selling regularly as soon as next month.
According to local media such as NHK, Google will launch Google Home at the beginning of next month.
The two companies are reported to be preparing to launch AI speakers in Japan and to take the initiative in partnership with local companies to expand their armies.
AI speakers are speakers with speech recognition technology. When users ask for information such as weather, finance, and traffic by voice, the AI system recognizes it and informs the speaker of the answer. It is possible to order goods. According to market researcher Gartner, the global AI speaker market is expected to grow rapidly from 800 billion won last year to 4 trillion won by 2021.
Accordingly, domestic and overseas IT companies such as Samsung Electronics, LG Electronics, Naver, Cacao, SK Telecom, KT, Amazon, Google, Apple and Microsoft are in a hurry to prepare for the market.
The Japanese AI speaker market is a relatively competitive market with a preemptive effect, as the line and NTT DoCoMo have just started their business. As a result, Naver and Google are putting their efforts into the Japanese market in order to take the lead in the early AI speaker market.
Meanwhile, Naver sells AI speaker wave with AI software Clover through Japanese subsidiary line. Last July, it made a limited sale event at a price of about KRW 100,000 and achieved a ‘complete’ performance in just five days. Google`s AI secretary, `Google Assistant` AI speakers with Google Home launch in Japan is slated for early next month As limited sales of Naver Wave have been available to consumers since late August, It was behind Naver. As such, it is predicted that the industry will be willing to go ahead of competitors in formal sales. In addition, the function of AI speaker is `Dae Dong Soo`, so it seems to be differentiated by price policy. Google Home is being sold in North America for USD 129 (KRW 140,000).
Competition between the two companies is a sign of intensification in the local partnership market. It is building the camp by spreading AI software, a `brains` of AI speakers, through local companies. Line and Google recently signed a partnership with Sony for Clover and Google Assistant, respectively. Google will ship its AI software to Sony AI speakers and Line will ship its own AI software to Sony`s earphone brand Xperia.
In particular, Line is speeding up alliances with local companies. Line has decided to develop an AI music content production device that links Yamaha and Clover. Toyota Motor Corporation decided to use Clover as a technology to link vehicle devices and smart devices. FamilyMart also links various services of Clover line to new product and service development.
An industry expert said, "The winners and losers in the AI speaker market depend on how accurately the user`s voice is perceived. It has accumulated vast amounts of Japanese data and usage data, running the Japanese national messenger line, Naver is in favor of expanding the base of users as it uses the line and wave that it uses. "
By Kim Soo Yeon newsnews@