Chatbots now in a stock sphere…Daishin Securities Co., Ltd is the first to introduce Chatbots
Kim Min Soo | minsu@ | 2017-02-21 14:41:54
Chatbots are now in a stock sphere following by banks, insurance and P2P enterprises.
Daishin Securities Co., Ltd. has launched ‘Benjamin’, the AI (Artificial Intelligence) based chatbot, the first among stock firms. The chatbot is an interactive chatting robot to register and solve users’ inquires through chatting window.
Earlier Nonghyup Bank, Industrial Bank of Korea, Dongbu Insurance and 8Percent etc. have introduced chatbot.
Daishin Securities Co., Ltd produced a chatbot based on its own AI engine after a period of about one year preparation. Chatbot- Benjamin was named after Benjamin Graham, founder and father of stock analysis.
Benjamin of Daishin Securities differs from the existing chatbot in that it has machine learning method that learns itself like a human being.
Kim Sang Won- director of the Smart Finance Department of Daishin Securities said that ‘If the chatbot of Nonghyup Bank, Dongbu Insurance, etc. already have a scenario-based response form and Benjamin is the first chatbot to apply machine learning technology. Floating buttons of Benjamin help to ask questions or to recommend financial products’.
Benjamin has categorized users`` questions and suggestions by accumulating through user management system (VOC) into about 2000 standard knowledge, and then re-entered them into about 10,000 questions and answers. Benjamin is able to suggest the best answer to the users based on re-entered data base.
Benjamin offers users to conduct business-related conversations, such as account management, issuance of accredited certificates, subscription to public offerings and even simple daily conversations.
For example, if a user enters ‘Authorized Certificate Issuance’ in the chat window, Benjamin will guide the user how to issue the official certificate.
Unqualified questions such as ``Market price’, guides to correct questions like ‘Market price of Samsung Electronics’ through re-questioning function.
Even if the customer is not happy with Benjamin’s answers, the chatbot can help the customer to find the answers they need through frequently asked questions (FAQ) direct search, chat service contact, and similar question TOP 3. In the case of the customer stops to operate on a particular screen, Benjamin uses a floating button to explain the screen to the customer first. Besides, Benjamin is able to provide additional information such as greeting, weather, branch search etc. along with daily conversation.
Daishin Securities first launched Benjamin Service in the Mobile Trading System (MTS), and plans to launch the service on the web / homepage within April ~ May.
In addition, Benjamin service is planned to be installed in popular social network service (SNS) such as KakaoTalk.
Director Kim said that ‘We are considering KakaoTalk as a priority, and we will expand Benjamin service to other SNS such as line, after seeing KakaoTalk effect. If MTS is more focused on existing customers, we will focus on potential users who do not have our accounts’.
By Kim Min Soo minsu@
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Daishin Securities Co., Ltd. has launched ‘Benjamin’, the AI (Artificial Intelligence) based chatbot, the first among stock firms. The chatbot is an interactive chatting robot to register and solve users’ inquires through chatting window.
Earlier Nonghyup Bank, Industrial Bank of Korea, Dongbu Insurance and 8Percent etc. have introduced chatbot.
Daishin Securities Co., Ltd produced a chatbot based on its own AI engine after a period of about one year preparation. Chatbot- Benjamin was named after Benjamin Graham, founder and father of stock analysis.
Benjamin of Daishin Securities differs from the existing chatbot in that it has machine learning method that learns itself like a human being.
Kim Sang Won- director of the Smart Finance Department of Daishin Securities said that ‘If the chatbot of Nonghyup Bank, Dongbu Insurance, etc. already have a scenario-based response form and Benjamin is the first chatbot to apply machine learning technology. Floating buttons of Benjamin help to ask questions or to recommend financial products’.
Benjamin has categorized users`` questions and suggestions by accumulating through user management system (VOC) into about 2000 standard knowledge, and then re-entered them into about 10,000 questions and answers. Benjamin is able to suggest the best answer to the users based on re-entered data base.
Benjamin offers users to conduct business-related conversations, such as account management, issuance of accredited certificates, subscription to public offerings and even simple daily conversations.
For example, if a user enters ‘Authorized Certificate Issuance’ in the chat window, Benjamin will guide the user how to issue the official certificate.
Unqualified questions such as ``Market price’, guides to correct questions like ‘Market price of Samsung Electronics’ through re-questioning function.
Even if the customer is not happy with Benjamin’s answers, the chatbot can help the customer to find the answers they need through frequently asked questions (FAQ) direct search, chat service contact, and similar question TOP 3. In the case of the customer stops to operate on a particular screen, Benjamin uses a floating button to explain the screen to the customer first. Besides, Benjamin is able to provide additional information such as greeting, weather, branch search etc. along with daily conversation.
Daishin Securities first launched Benjamin Service in the Mobile Trading System (MTS), and plans to launch the service on the web / homepage within April ~ May.
In addition, Benjamin service is planned to be installed in popular social network service (SNS) such as KakaoTalk.
Director Kim said that ‘We are considering KakaoTalk as a priority, and we will expand Benjamin service to other SNS such as line, after seeing KakaoTalk effect. If MTS is more focused on existing customers, we will focus on potential users who do not have our accounts’.
By Kim Min Soo minsu@